Couponing 101: What is a Catalina?

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catalina

Since I have had several emails lately form new couponers, I thought I would continue with the Couponing 101 series!

Often times you will see bloggers refer to a catalina. Catalinas are coupons that print out at the register at many grocery stores and stores like Target and Walgreens. They are put out by Catalina Marketing.

Basically, it is a marketing tool for companies. Catalinas have nothing to do with the store where they are printed. It is the product manufacturers who strike a deal with Catalina Marketing. Catalinas can be for money off your next total purchase, for a free product or a manufacturers coupon for a specific item. For example, the Walgreens catalinas are for money of your next purchase. Kroger has all three types of catalinas.

The catalinas are triggered by items you buy. Sometimes a competitors coupon will print. For example, if you bought Coffee-mate Creamer, an International Delight Creamer coupon may print. Money off your next order catalinas may print if you buy a certain number of products. Currently Kroger has a catalina deal for Freschetta Pizza. You will get a catalina for $1 when you buy one pizza,$3 when you buy 2 or $5 when you buy 3 or more. The catalina can be used on your next order to take the amount off your total.

If you have a problem with a catalina not printing I would check with customer service before leaving the store to see if they can help you. If customer service at the store can not assist you call customer service at Catalina Marketing at 1-888-8coupon. I have called before when I knew a catalina was supposed to print for buying a specific amount of items. They ended up mailing the catalina to me!

I hope this clears up some of the confusion with catalinas! Let me know if you have questions!

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Renae is a married working mom of two handsome boys. She works as a registered dental hygienist by day and blogs here at How to Have it All by night. She enjoys cooking from scratch, working in her vegetable garden and functional training.

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Comments

  1. Can you send me some coupons and stuff,if you have it.